Press Room
Please visit this page regularly for the latest news and upcoming events.
Media Contact:
Kelly Taft
Communications Manager
Maricopa Association of Governments
602-452-5020
ktaft@mag.maricopa.gov
Event Calendar:
| April 2010 | ||
| Date | Event | Location & Time |
| Wed-Sat , April 7-10 | KMLE Remote | Country Thunder |
| Saturday, April 10 | KDKB Boy Scouts of America Annual Jambo Rama Day | Tumbleweed Park Chandler 10a-12n |
| Thursday, April 22 | KSLX Earth Day Sportsmans Warehouse, Mesa. | Mesa AZ |
| Friday, April 9 & Saturday, April 10 | KMLE Nascar Sprint Cup Series | All day |
| May 2010 | ||
| Date | Event | Location & Time |
| June 2010 | ||
| Date | Event | Location & Time |
| Thursday, June 8 | KMLE Van Stop | Pep Boys 5p-6p location TBD |
| Thursday, June 17 | KZON Van Stop | Pep Boys 5p-6p location TBD |
| TBD | KSLX Ultimate Garage station promoiton | TBD |
| July 2010 | ||
| Date | Event | Location & Time |
| Thursday, July 8 | KMLE Van Stop | Pep Boys 5p-6p location TBD |
| Thursday, July 15 | KZON Van Stop | Pep Boys 5p-6p Location TBD |
Latest news:
Keep America Beautiful Announces Results of Nation's Largest Study of Litter and Littering Behavior
WASHINGTON – (Dec. 3, 2009) – National nonprofit Keep America Beautiful (www.kab.org) has announced the results of the largest litter study ever conducted in the U.S. The study identifies and dissects the causes, effects and costs of litter in America, and is the first major national survey of litter in the U.S. in 40 years.
Teens Can be Litter Police in Online Don’t Trash Arizona! Web Game
PHOENIX (April 22, 2009) – The Maricopa Association of Governments (MAG) has launched a new interactive Web game that promotes anti-littering behavior and safety messages while keeping users entertained and coming back for more. The interactive game, Litter Patrol Arcade, targets teenagers in an effort to teach them the consequences of freeway littering before or about the time they get their driver’s licenses. Content is anchored in information from experts in anti-litter prevention and education.
Don’t Trash Arizona! Awarded PRSA’s Silver Anvil Award
of Excellence
Anti-Litter Campaign Earns National Recognition
for Innovation and Creativity
NEW YORK (June 16, 2009) — Don’t Trash Arizona, an anti-litter campaign conducted jointly by the Maricopa Association of Governments (MAG) and the Arizona Department of Transportation (ADOT), has received a Silver Anvil Award of Excellence from the Public Relations Society of America (PRSA). The Award of Excellence, which recognizes outstanding strategic public relations planning and implementation, was presented to the agencies during the Silver Anvil Awards Evening held June 4 in New York City. Also recognized for the campaign was RIESTER, which assists MAG in the implementation of the campaign.
Litter Evaluation Survey Released
Below are downloadable versions of recent surveys designed to measure statewide awareness and attitudes on litter issues.
Super Bowl Week Message: Don’t Trash Arizona!
50,000 Litter Bags Distributed to Visitors at Event
and in Rental Cars
PHOENIX (Jan. 25, 2008) – More than 150,000 tourists are expected to converge on the Valley for Super Bowl XLII. With this exposure comes a unique opportunity to show visitors the unparalleled beauty that only Arizona offers. Proponents of the Don’t Trash Arizona! campaign hope to use the week to remind residents and visitors alike to help us maintain that beauty by keeping our roadways clean.
Anti-Trash Costume Bash Features Recyclable Costumes
Competition Encourages Students: Don’t Trash Arizona!
PHOENIX (Oct. 21, 2007) – Arizona State University (ASU) students will be dressing up in some pretty trashy costumes this Halloween. To promote litter-free highways and to spread the message, "Don’t Trash Arizona," ASU students will compete in an "Anti-Trash Costume Bash" featuring costumes made almost completely from recyclable materials.
Higley Father Turns Tragedy into Crusade
Urges Motorists to Secure Loads
PHOENIX (June 13, 2007) – Father’s Day will never be the same for Higley parents Paul and Toby Reif. One year ago this month, they lost their 29-year-old son Matthew in a tragic accident involving road debris. Now the Reifs draw strength from warning others about the dangers of road debris, in the hope that other families are spared from such loss.
Resources:
Litter Fact Sheet (pdf)
Arizona Clean and Beautiful Adopt a Highway
Litter Information Project Top Ten comparison (PDF)
Top 10 Hot Spots Press Conference
Agenda - English/Spanish (PDF)
Don't Trash AZ - Brochure (PDF)
Don't Trash AZ - Brochure - Spanish (PDF)
Top 10 Litter Hot Spots Report (PDF)
Top 10 Litter Hot Spots Map (PDF)
It’s Ugly, It’s Unhealthy, It’s Unsafe:
So Why Do People Litter?
Preliminary research efforts by MAG to find out why people litter show that littering is a complex behavior that can be attributed to a number of sources, including motorists, uncovered loads, pedestrians and more.
Residents Urged to Take Pride in Our State
Eighty percent of Arizona residents consider freeway litter to be a problem in our state, with 38 percent going so far as to call it a “big problem.” Forty-two percent say littering is most likely to happen while driving. Yet only 32 percent of residents admit to littering.
Don't Trash Arizona: A Coordinated Approach to Litter Prevention
Eighty percent of Arizona residents consider freeway litter to be a problem in our state, with 38 percent going so far as to call it a “big problem.” Forty-two percent say littering is most likely to happen while driving. Yet only 32 percent of residents admit to littering.
Radio Spot: “Steve”
Audio Version (mp3)
Radio Spot: “Grandpa Pride”
Audio Version (mp3)
Radio Spot: “Eddie”
Audio Version (mp3)
Radio Spot: “Dave”
Audio Version (mp3)
Radio Spot: “The Litter Habit”
Audio Version (mp3)
Related Links:
Arizona Clean and Beautiful
Web site: www.arizonacleanandbeautiful.org
